When it comes to lingerie, there’s something about slipping into a set that can instantly boost confidence and make you feel sexy. While comfort may have taken precedence in recent times, the appeal of well-crafted intimates remains undeniable.
Australian and New Zealand lingerie brands have been making waves with their unique designs and commitment to quality. From maternity intimates to sustainable luxury pieces, these labels cater to a diverse range of preferences and body types.
One standout brand is Juem, initially focused on maternity wear but now offering intimates for all stages of life. Their soft, stretchy basics in subtle hues prioritize comfort without compromising style.
Meg Alexandra, a Sydney-based label, celebrates body positivity through its range of lacey lingerie and organic bamboo essentials. The brand’s lightweight, antibacterial pieces are designed to make women feel empowered and comfortable.
Nico Underwear merges luxury and functionality with its minimalist designs and eco-friendly materials. Using organic cotton and plant dyes, their pastel-hued bras and underwear are not only stylish but also sustainable.
Rachel Mills, a New Zealand designer, brings a touch of edgy sophistication to the lingerie scene with her range of made-to-order intimates. From French briefs to soft-cup bras, her pieces exude a sexy-meets-sporty vibe perfect for any occasion.
Fitzpleisure, a local Melbourne label, focuses on creating dreamy lingerie with a commitment to slow fashion practices. Each design is handmade to order, emphasizing wearable intimate art that is both unique and exclusive.
The OneTwo stands out for its engineered bras and undies tailored to meet individual needs. Crafted from breathable organic cotton, their minimalist designs prioritize comfort and seamless wear under clothing.
Nala, known for its comfortable and sustainable underwear, offers a range of bold styles in inclusive sizes. Their commitment to using eco-friendly materials ensures that you can feel good about your lingerie choices.
Underlina, a New Zealand brand founded by Maxine Kelly, curates independent lingerie brands from around the world while also venturing into its own line of everyday staples. The brand’s expansion into design reflects a growing demand for unique and ethically sourced intimates.
Syrup Underwear, a passion project turned label, stands out for its use of deadstock vintage lace to combat textile waste. With a focus on sustainability and creativity, each piece is a testament to the brand’s commitment to ethical fashion.
Kat the Label offers delicate and ethically made lingerie designed to boost confidence. Using leftover fabrics to reduce waste, the brand’s lacy designs are both stylish and sustainable.
Boody, renowned for its ultra-soft and sustainable essentials, prioritizes comfort and eco-friendliness in all its products. Made from organically grown bamboo, their range of undies, bras, and socks cater to a wide audience.
Sir the Label, known for its chic and minimalist intimates, combines luxury with everyday wearability. With a focus on clean lines and neutral colors, their pieces are timeless additions to any wardrobe.
Ohen, a New Zealand label by Anja Bucher and Lu Blade-Bittle, stands out for its sophisticated and sustainably sourced lingerie. Crafted from high-quality materials and designed by industry experts, their pieces exude elegance and simplicity.
Bendon Lingerie, a longstanding brand in the industry, offers a range of classic and comfortable options for every preference. With a legacy of nearly 75 years, Bendon remains a go-to choice for quality intimates.
Bizarre’s handmade lingerie blends sexy and cool aesthetics, catering to diverse preferences with unisex pieces and custom sizing options. Their commitment to inclusivity and creativity sets them apart in the market.
Bimby and Roy’s versatile and floral-adorned intimates double as swimwear and sleepwear, offering multi-functional pieces lined with bamboo for utmost comfort. Their stretchy designs in various sizes cater to a wide audience.
Nat’v Basics focuses on creating durable and eco-friendly underwear using Tencel fabric, known for its minimal environmental impact. With a focus on longevity and sustainability, their basics are both comfortable and planet-friendly.
Chouchou Intimates, founded on the principles of affordability and quality, challenges traditional notions of sexy with colorful and cute designs. Their commitment to making high-quality lingerie accessible ensures wearers feel confident and comfortable.
Indigo Luna’s earthy-toned intimates prioritize comfort and sustainability, using plant-dyed Tencel in a closed-loop system to minimize environmental impact. Their range of bras and underwear reflects a growing trend towards eco-conscious fashion.
First Thing, an Australian brand, redefines underwear with a blend of comfort and minimalist design. Their breathable fabrics and flattering cuts ensure all-day comfort without compromising on style.
Le Buns, a Melbourne-based label, advocates for conscious consumerism with its range of organic cotton intimates. By using sustainable materials and minimalist designs, the brand encourages customers to make mindful choices.
Vee Underwear’s bamboo undies offer a soft and sustainable option for everyday wear, available in timeless colors for long-lasting comfort. Their commitment to durability and eco-friendliness reflects a growing demand for sustainable lingerie.
Sexiaz Lingerie, run by sisters Arielle and Kallista, offers custom lingerie in bold colors and sexy cuts. With a focus on inclusivity and creativity, their pieces are handmade with a touch of glamour and flair.
Miyako, designed in Byron Bay, emphasizes sustainability with recycled polyester and organic cotton fabrics. Their thoughtfully designed lingerie blends comfort and style for intimate moments and everyday wear.
Underwear For Humanity’s commitment to sustainability extends beyond design, with a focus on recycled materials and innovative shipping practices. By offering a recycling program, the brand encourages customers to contribute to a more eco-conscious fashion industry.
As these Australian and New Zealand lingerie brands continue to innovate and prioritize sustainability, they set a new standard for the industry. With a growing emphasis on ethical production and eco-friendly materials, consumers now have a wide range of durable and stylish lingerie pieces to choose from.
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